Branding photos for holistic doctor
Dr. Ioanna Vouloumanou wants to show that being healthy is a lifestyle and being healthy is a relationship with yourself.
Her specialty is in woman’s health.
She specializes in fertility, specifically, she provides safe and effective treatments that can prepare your body for natural and IVF fertility journeys.
Dr. V also specializes in beauty treatments using acupuncture and integrative medicine that’s natural and toxins-free to support digestive health.
First, we did photos at my studio for a few headshots and candid photos.
Then we went to the beach in Del Mar which is near her practice.
We used this beach location because it was representative of where her practice is located and many of her clients live here.
We wanted to show that she is local and that she knows the community she works in.
Our goal with photographing Dr. V was to get her updated photos for her website. We showed Dr. V’s whole brand and made sure to keep the current brand intact because she is well-known throughout her community.
We brought Dr. V more to the forefront by showing photos of her and what it’s like to treat a patient and made her more personal and relatable.