Brand Photos for Carlsbad Skincare Professional 

Cheryl Goodheim of The Works Skincare in Carlsbad has been in business for over 30 years, and she still maintains the passion for her clients and for her business. 

It’s this passion and enthusiasm that defines Cheryl, she’s oozing with humor and overflowing with warmth, so it doesn’t take long to fall in love with Cheryl.

We created these photos for the NASN Pro magazine, an industry magazine for the spa and esthetics professionals. Cheryl was honored to be chosen for the cover, so knew we needed to capture magazine-worthy photos for her! 

Cheryl came to the studio with several outfits and the cutest boots ever. But what I noticed the moment she walked in my door was her flawless makeup (which she did herself!) and her stunning hair. I know Cheryl’s age and I have to say she looks a decade younger, because she is radiant in her beautiful skin … she’s a walking advertisement for her skincare business!!